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Florida Blue’s Parent Acquiring Puerto Rico Blue Cross Plan In Deal Valued At $900M

Florida Blue's Deerwood campus on Jacksonville's Southside aerial
GuideWell Mutual Holding is located in Florida Blue's Deerwood campus in Jacksonville. The purchase gives parent company GuideWell an additional 1 million customers in Puerto Rico, or nearly one-third of the island’s population.

GuideWell expects to close on the deal in the first half of 2022 by acquiring all outstanding shares of Triple-S Management common stock for $36 per share in cash.

Jacksonville-based GuideWell Mutual Holding Corp., the parent company of Florida Blue, announced Tuesday it is acquiring the Blue Cross Blue Shield plan of Puerto Rico called Triple-S Management for $900 million in equity value.

GuideWell expects to close on the deal in the first half of 2022 by acquiring all outstanding shares of Triple-S Management common stock for $36 per share in cash.

Florida Blue, the state's largest health insurance provider with more than 5 million customers, says the deal will allow it to compete effectively and invest substantially to "drive improved health outcomes, access and affordability." 

“The transaction expands GuideWell’s core insurance operations and positions Florida Blue and Triple-S Management for significant growth and meaningful value creation for the customers and communities we serve,” said Pat Geraghty, president and chief executive officer of GuideWell and Florida Blue, in an email sent to WJCT News. “Florida Blue and Triple-S Management are both recognized for their high-quality, affordable health care and their actions deeply rooted in supporting community well-being. With Puerto Rico’s outlook strengthening, and Florida experiencing fast-paced growth, especially in its Puerto Rican and Hispanic populations, this is a natural next step.”

GuideWell, a not-for-profit mutual insurer owned by policyholders, serves more than 45 million people in 45 states, while Triple-S Management Corp. serves more than 1 million customers in Puerto Rico, or nearly one-third of the island’s population.

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