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Still $15,000 short on match

We're still $15,000 short of having enough donations to gain the $25,000 match, but there's some good news: We have another month to win it.

Clearly, we're going to have to ramp up the fund-raising effort, even though that means time away from journalism. We need to remind the thousands who read our eAlerts and site almost every day -- yes, we know who you are -- that good, solid reporting and editing without spin have a cost.

Originally we had until the end of October to raise the $25,000 from readers to pull down the $25,000 from a foundation. That  $50,000 total would be enough to pay for 100 original investigative and breaking news stories next year.

But we have been granted more time. 

Don't be a free-rider, hoping others will step up and fill the role that is rightfully yours. 

Help keep journalism alive. Here's how to donate.

--Health News Florida is an independent online publication dedicated to public-service journalism. Questions or comments should go to Editor Carol Gentry at 727-410-3266 or by e-mail.


Carol Gentry, founder and special correspondent of Health News Florida, has four decades of experience covering health finance and policy, with an emphasis on consumer education and protection.